Head to head
WPP PLC vs Applovin
Side-by-side on the measures that matter, with a plain-English read. Full detail: WPP · APP
WPP
WPP PLC
25.43+1.60%
1-year price shape — +9% over the period
Quant Rating C · 48/100
vs
APP
Applovin
281.29+0.90%
1-year price shape — -55% over the period
Quant Rating E · 3/100
1-year performance, rebased to 100
It’s close.
| WPP | APP | |
|---|---|---|
| Snapshot | ||
| Sector | Advertising Agencies | Advertising Agencies |
| Last price | 25.43 | 281.29 |
| Change today | +1.60% | +0.90% |
| 1-year return | +9.3% | -55.5% |
| Market cap | $5.49B | $94.13B |
| 52-week range | 14.41 – 27.78 | 266.84 – 738.01 |
| Valuation | ||
| P/E (TTM) | -19.02 | 21.62 |
| P/E percentile, own 5-yr range | 2nd | 32nd |
| P/B | 1.60 | 29.76 |
| Dividend yield | 3.92% | 0.00% |
| Profitability & growth | ||
| EPS (TTM) | -1.32 | 9.75 |
| Net profit (TTM) | $-284.95M | $3.26B |
| Revenue (TTM) | $6.60B | $6.83B |
| Revenue growth (YoY) | +14.3% | +52.8% |
| Gross margin | 15.9% | 88.5% |
| Operating margin | 3.2% | 77.4% |
| Net margin | -1.8% | 64.6% |
| Free cash flow (TTM) | -- | $4.50B |
| Ownership & sentiment | ||
| Institutional ownership | 85.4% | 69.0% |
| Insider activity (12mo) | 9 buy / 2 sell | 14 buy / 34 sell |
| Short interest (% of float) | 0.8% | 3.3% |
| Analyst consensus | -- | 80% buy / 20% hold (20) |
| Analyst price target | -- | $510 (+81%) |
| StockVane view | ||
| StockVane Quant Rating | C (48) | E (3) |
| Company | ||
| Employees | 98,655 | 898 |
| Founded | 1985 | 2011 |
▲ marks the more favourable stock(s) on measures with a clear direction (lower P/E, higher yield, higher Quant Rating, better 1-year return). Analyst consensus counts each covering institution once, at its most recent rating. Not a recommendation. Quant Rating method: Data & Methodology.