Head to head
Yum! Brands vs McDonald's
Side-by-side on the measures that matter, with a plain-English read. Full detail: YUM · MCD
YUM
Yum! Brands
140.35+0.36%
1-year price shape — -2% over the period
Quant Rating D · 34/100
vs
MCD
McDonald's
230.88-0.68%
1-year price shape — -20% over the period
Quant Rating D · 19/100
1-year performance, rebased to 100
McDonald's edges it on the scoreable measures. McDonald's pays the highest dividend yield; McDonald's earns the most per share.
| YUM | MCD | |
|---|---|---|
| Snapshot | ||
| Sector | Restaurants | Restaurants |
| Last price | 140.35 | 230.88 |
| Change today | +0.36% | -0.68% |
| 1-year return | -2.5% | -20.1% |
| Market cap | $38.30B | $163.38B |
| 52-week range | 134.26 – 169.29 | 229.20 – 335.18 |
| Valuation | ||
| P/E (TTM) | 17.68 | 18.76 |
| P/E percentile, own 5-yr range | 0th | 0th |
| P/B | -5.39 | -159.67 |
| Dividend yield | 2.08% | 3.18% |
| Profitability & growth | ||
| EPS (TTM) | 5.55 | 11.95 |
| Net profit (TTM) | $1.51B | $8.46B |
| Revenue (TTM) | $8.72B | $27.70B |
| Revenue growth (YoY) | +12.3% | +3.8% |
| Gross margin | 45.3% | 57.4% |
| Operating margin | 30.4% | 45.7% |
| Net margin | 25.4% | 31.7% |
| Free cash flow (TTM) | $1.68B | $7.76B |
| Ownership & sentiment | ||
| Institutional ownership | 91.1% | 75.9% |
| Insider activity (12mo) | 15 buy / 35 sell | 26 buy / 20 sell |
| Short interest (% of float) | 3.6% | 1.7% |
| Analyst consensus | 47% buy / 53% hold (15) | 58% buy / 38% hold / 4% sell (26) |
| Analyst price target | $173 (+23%) | $298 (+29%) |
| StockVane view | ||
| StockVane Quant Rating | D (34) | D (19) |
| Company | ||
| Employees | 49,000 | 150,000 |
| Founded | 1997 | 1955 |
▲ marks the more favourable stock(s) on measures with a clear direction (lower P/E, higher yield, higher Quant Rating, better 1-year return). Analyst consensus counts each covering institution once, at its most recent rating. Not a recommendation. Quant Rating method: Data & Methodology.