Southern
SO
85.44
0.00
0.00%
Southern
US · SO
#218 by market cap
Listed 1970
85.44
0.00
0.00%
Live - 5344 symbols - heartbeat 135s ago
· 2026-10-08 07:40
Pre-market
85.44
0.00%
After-hours
85.44
0.00%
Overnight
85.42
-0.02%
- Market cap
- 98.29B
- P/E (TTM)i
- 20.59
- P/Bi
- 2.48
- EPSi
- 3.92
- Div yieldi
- 3.49%
- 52W posi
- 22%
Reader sentiment
Are you bullish or bearish on SO?
Anonymous reader poll. Unscientific, not investment advice.
Analyst consensus 13 analysts
Hold
Avg price target
98.33 +15.1%
Price target rangecurrent 85.44
Low79.00
Avg98.33
High106.00
Buy 31%
Hold 54%
Sell 15%
Recent ratings (25)
| Date | Firm | Analyst | Rating | Target |
|---|---|---|---|---|
| 2026-09-25 | Citi | -- | BUY | 104.00 |
| 2026-09-21 | Morgan Stanley | -- | SELL | 85.00 |
| 2026-09-18 | Morgan Stanley | -- | SELL | 85.00 |
| 2026-08-28 | BMO Capital | -- | BUY | 104.00 |
| 2026-08-21 | Morgan Stanley | -- | SELL | 89.00 |
| 2026-08-20 | Goldman Sachs | -- | HOLD | 103.00 |
| 2026-08-19 | J.P. Morgan | -- | HOLD | 101.00 |
| 2026-08-17 | Truist Financial | -- | HOLD | 97.00 |
| 2026-08-04 | Mizuho Securities | -- | BUY | 106.00 |
| 2026-08-03 | BofA Securities | -- | HOLD | 100.00 |
| 2026-08-03 | Truist Financial | -- | HOLD | -- |
| 2026-08-03 | BMO Capital | -- | BUY | 104.00 |
| 2026-07-31 | Argus Research | -- | BUY | -- |
| 2026-07-31 | Mizuho Securities | -- | BUY | 106.00 |
| 2026-07-30 | Wells Fargo | -- | HOLD | 99.00 |
| 2026-07-26 | BMO Capital | -- | BUY | 104.00 |
| 2026-07-23 | KeyBanc | -- | SELL | 79.00 |
| 2026-07-22 | Morgan Stanley | -- | SELL | 92.00 |
| 2026-07-22 | BMO Capital | -- | BUY | 102.00 |
| 2026-07-21 | Wells Fargo | -- | HOLD | 99.00 |
| 2026-07-20 | Barclays | -- | HOLD | 101.00 |
| 2026-07-17 | RBC Capital | -- | HOLD | 101.00 |
| 2026-07-16 | Goldman Sachs | -- | HOLD | 101.00 |
| 2026-07-16 | J.P. Morgan | -- | HOLD | 104.00 |
| 2026-06-24 | Morgan Stanley | -- | SELL | 89.00 |
Quant vs Street three independent views, side by side
StockVane factor grade
C-
Momentum strategy signal
Sell
Analyst consensus
Hold
Mostly aligned, one view stands apart.
Not investment advice. The factor grade ranks this stock on fundamentals against StockVane's covered universe; the momentum strategy signal is a rules-based backtest, not a recommendation; analyst consensus reflects sell-side coverage. The three use different methods and can reasonably disagree.
Price target trend monthly average, last 3 years
✦ Quant Analyst Revision Trend how this is computed
Mixed
4 4
■ Upgrades■ Downgrades
- 4 upgrades vs 4 downgrades among tracked analyst rating changes.
- Most recent: KeyBanc moved from Hold to Sell on 2026-07-23.
Recent rating changes
| Date | Firm | Change | Target |
|---|---|---|---|
| 2026-07-23 | KeyBanc | HOLD → SELL | 79.00 |
| 2026-03-05 | Evercore | HOLD → BUY | 111.00 |
| 2026-03-03 | KeyBanc | SELL → HOLD | -- |
| 2026-02-20 | Wells Fargo | SELL → HOLD | 96.00 |
| 2026-02-20 | Mizuho Securities | HOLD → BUY | 104.00 |
| 2026-01-20 | Wells Fargo | HOLD → SELL | 84.00 |
| 2025-12-16 | Morgan Stanley | HOLD → SELL | 81.00 |
| 2025-11-05 | Jefferies | BUY → HOLD | 103.00 |
Earnings history price reaction on the day
| Period | Report date | Session | Options expected | Actual move |
|---|---|---|---|---|
| 2026/Q2 | 2026-07-30 | -- | ±1.81% | -1.78% (in line) |
| 2026/Q1 | 2026-04-30 | -- | ±1.84% | +3.41% (beat) |
| 2025/Q4 | 2026-02-19 | -- | ±2.50% | +4.40% (beat) |
| 2025/Q3 | 2025-10-30 | -- | ±2.02% | +1.67% (in line) |
| 2025/Q2 | 2025-07-31 | -- | ±2.45% | -0.44% (in line) |
| 2025/Q1 | 2025-05-01 | -- | ±2.59% | -0.47% (in line) |
| 2024/Q4 | 2025-02-20 | -- | ±2.63% | +1.55% (in line) |
| 2024/Q3 | 2024-10-31 | -- | ±2.37% | +1.87% (in line) |
| 2024/Q2 | 2024-08-01 | -- | ±2.20% | +4.85% (beat) |
| 2024/Q1 | 2024-05-02 | -- | ±1.90% | +1.09% (in line) |
| 2023/Q4 | 2024-02-15 | -- | ±2.20% | -1.45% (in line) |
| 2023/Q3 | 2023-11-02 | -- | ±2.72% | +2.47% (in line) |
"Options expected" is the pre-earnings options market's implied move (a straddle-style estimate), shown next to what actually happened.
Quote time 2026-10-08 07:40:16 · For reference only, not investment advice and not tailored to your situation.